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NIKE · 2025

Nike SU25: Fear Nothing

Art Direction for Nike SU25: Fear Nothing, with Free Practice.

Hero 01 · Motion01 / 14
Hero 02 · Motion02 / 14
Hero 03 · Motion03 / 14
Hero 04 · Motion04 / 14
Credits
CRD · 001
ClientNike
Year2025
RoleArt Direction
AgencyFree Practice (Concept, Creative Direction, Art Direction, Graphic Design), Nike Brand Creative (Brand Creative), Shoot Europe (Production)
Notes
NTS · 001

Talent

  • FA / England: Leah Williamson, Lucy Bronze, Ella Toone, Keira Walsh, Lauren James, Cristale, Bawo, Lucy Monkman
  • FFF / France: Oriane Jean-Francois, Elisa De Almeida, Grace Geyoro, Marie Antoinette Katoto, Sakina Karchaoui, Neffah Twins, Ambre
  • KNVB / Netherlands: Esmee Brugts, Romee Leuchter, Jackie Groenen, Jill Roord, Wieke Kaptein, Eben Badu, Roxanne Hehakaija
  • NFF / Norway: Ada Hegerberg, Caroline Graham Hansen

Credits

  • Photographer: Crowns and Owls
  • AV Director: Suzie and Leo
  • DOP: Jake Hunter, Jeremy Valender
  • Editor: Edouard Mailaender
  • Sound Design: Echo Solutions
  • Type Motion Design: Connor Campbell
  • Set Design: Bon Walsh
  • Stylist: Marine Gabaut, Mark Mutyambizi
  • Stylist Assistants: Charlotte Even, Chiara Batistoni, Carlotta Pascucci, Jaleesa Chary, Trish Beghin, Isabelle van Dortmont
  • Casting: People File
  • Movement Director: Andy Ansah, Seth Dakin, Waddah Sinada, Alexandra Green
  • Hair: Keanna Williams, Akemi Kishida
  • Makeup: Magdalena Kielb, Lisa Michalik
  • Production: Shoot Europe
  • Stills Post Production: INK
  • Motion Post Production: EVEREST
  • Product Photographer: AM+PM
  • Product Set Design: Pierre Vaillant
  • Product Stills Production: Artlist Paris-New York
  • TT Director: Peter Butterworth
Stills
10 frames
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