Hublot Retail Visuals

A set of CGI retail and boutique visuals for Hublot, covering flagship store concepts and a pool of retail fixture studies. The work moves between site-specific pitches, where the build mirrors the real floorplan and material palette of a named boutique, and more open retail concepts that explore the brand's display language without a fixed location.

Each environment was built to match the reference scale of the watches on display, with a tight focus on the case materials, bezels and bracelet finishes that separate the Big Bang, Classic Fusion and Spirit of Big Bang families. The lighting brief called for gallery-clean key light on the product cabinets paired with a warmer architectural wash elsewhere, so the watches stayed hero without the store reading as a cold showroom.

Sites covered in the reveal set include the Lisbon ECI, Wuhan SKP and Kuala Lumpur TRX boutiques, shown across material variants (ceramic, sapphire, King Gold). Alongside the site-specific work runs a set of material and artwork studies at 4:5 covering Ceramic, King Gold, Magic Gold, Sapphire and Titanium across artwork and pattern treatments.